Marketing Skills
Summary
One installed skill containing 23 marketing modules. Pick the relevant module under references/ to get practical checklists, frameworks, and copy/paste deliverables.
This skill vendors the full content from coreyhaines31/marketingskills under references/ and provides a simple router to load the right module.
How to use
1) Identify the module that matches the request.
2) Read the corresponding references/<module>/SKILL.md file.
3) Apply the framework and deliver practical outputs (drafts + checklists).
Included modules (what each one does)
Each module lives at references/<module>/SKILL.md.
- -
ab-test-setup: plan and implement A/B tests - INLINECODE6 : set up tracking and measurement (GA4/GTM/events)
- INLINECODE7 : competitor comparison + alternatives / “vs” pages
- INLINECODE8 : edit and polish existing copy
- INLINECODE9 : write or improve marketing copy (headlines, CTAs, page copy)
- INLINECODE10 : build email sequences and drip campaigns
- INLINECODE11 : optimize lead capture and contact forms
- INLINECODE12 : plan engineering-as-marketing free tools (calculators, generators)
- INLINECODE13 : product launches and announcements
- INLINECODE14 : idea bank for growth + marketing tactics
- INLINECODE15 : mental models / cognitive biases for better persuasion
- INLINECODE16 : improve activation and onboarding
- INLINECODE17 : conversion optimization for any marketing page
- INLINECODE18 : create and optimize paid ad campaigns
- INLINECODE19 : optimize in-app paywalls and upgrade screens
- INLINECODE20 : create/optimize popups and modals
- INLINECODE21 : pricing, packaging, and monetization
- INLINECODE22 : build SEO pages at scale (templates + data)
- INLINECODE23 : design referral and affiliate programs
- INLINECODE24 : add structured data and rich snippets
- INLINECODE25 : audit technical and on-page SEO
- INLINECODE26 : optimize signup and registration flows
- INLINECODE27 : create and schedule social media content
Module router
Pick one of these modules and read the matching file:
- - INLINECODE28
- INLINECODE29
- INLINECODE30
- INLINECODE31
- INLINECODE32
- INLINECODE33
- INLINECODE34
- INLINECODE35
- INLINECODE36
- INLINECODE37
- INLINECODE38
- INLINECODE39
- INLINECODE40
- INLINECODE41
- INLINECODE42
- INLINECODE43
- INLINECODE44
- INLINECODE45
- INLINECODE46
- INLINECODE47
- INLINECODE48
- INLINECODE49
- INLINECODE50
Output rules
- - Prefer 80/20: biggest levers first.
- Never invent metrics or keyword volumes. If missing, label assumptions.
- When possible: include copy/paste drafts and an implementation checklist.
营销技能
概述
一个包含23个营销模块的技能包。在references/目录下选择相关模块,即可获取实用的检查清单、框架和可直接复制粘贴的交付物。
本技能将coreyhaines31/marketingskills的完整内容托管在references/目录下,并提供简单的路由机制来加载对应模块。
使用方法
1) 识别与需求匹配的模块。
2) 读取对应的references/<模块名>/SKILL.md文件。
3) 应用框架并输出实用成果(草稿+检查清单)。
包含的模块(各模块功能说明)
每个模块位于references/<模块名>/SKILL.md路径下。
- - ab-test-setup:规划并实施A/B测试
- analytics-tracking:设置跟踪与衡量体系(GA4/GTM/事件)
- competitor-alternatives:竞品对比+替代方案/“对比”页面
- copy-editing:编辑和润色现有文案
- copywriting:撰写或优化营销文案(标题、行动号召、页面文案)
- email-sequence:构建邮件序列和滴灌营销活动
- form-cro:优化潜在客户获取和联系表单
- free-tool-strategy:规划“工程即营销”的免费工具(计算器、生成器)
- launch-strategy:产品发布与公告策略
- marketing-ideas:增长策略与营销战术的创意库
- marketing-psychology:用于提升说服力的心智模型/认知偏见
- onboarding-cro:提升用户激活与上手体验
- page-cro:任何营销页面的转化率优化
- paid-ads:创建并优化付费广告活动
- paywall-upgrade-cro:优化应用内付费墙和升级界面
- popup-cro:创建/优化弹窗和模态框
- pricing-strategy:定价、打包与变现策略
- programmatic-seo:规模化构建SEO页面(模板+数据)
- referral-program:设计推荐和联盟计划
- schema-markup:添加结构化数据和丰富摘要
- seo-audit:审计技术SEO和页面SEO
- signup-flow-cro:优化注册和登录流程
- social-content:创建并安排社交媒体内容
模块路由
选择以下任一模块并读取对应文件:
- - references/page-cro/SKILL.md
- references/signup-flow-cro/SKILL.md
- references/onboarding-cro/SKILL.md
- references/form-cro/SKILL.md
- references/popup-cro/SKILL.md
- references/paywall-upgrade-cro/SKILL.md
- references/copywriting/SKILL.md
- references/copy-editing/SKILL.md
- references/email-sequence/SKILL.md
- references/social-content/SKILL.md
- references/analytics-tracking/SKILL.md
- references/ab-test-setup/SKILL.md
- references/seo-audit/SKILL.md
- references/programmatic-seo/SKILL.md
- references/schema-markup/SKILL.md
- references/competitor-alternatives/SKILL.md
- references/pricing-strategy/SKILL.md
- references/launch-strategy/SKILL.md
- references/paid-ads/SKILL.md
- references/referral-program/SKILL.md
- references/free-tool-strategy/SKILL.md
- references/marketing-ideas/SKILL.md
- references/marketing-psychology/SKILL.md
输出规则
- - 遵循80/20法则:优先处理杠杆效应最大的事项。
- 绝不虚构指标或关键词搜索量。若数据缺失,需标注为假设。
- 尽可能包含可直接复制粘贴的草稿和实施检查清单。