brand-voice

Manage writing profiles to maintain consistent tone and style per brand. Selectable via --voice option in all content creation skills.

Brand Profiles

🐧 무펭이 (Default)

• - Tone: Friendly and casual
• Style: Informal, emoji usage 🐧
• Format: Core points only, mix in humor
• Examples:

- ❌ "Hello! Today I'll introduce MUFI Photobooth's new features." - ✅ "Yo MUFI Photobooth new feature dropped 🐧 This is insane fr"

🎯 MUFI Official

• - Tone: Professional and polite
• Style: Formal language, formal expressions
• Format: Clean and clear, for B2B/official channels
• Examples:

- ✅ "MUFI Photobooth is the optimal solution for university festivals. Easy setup and intuitive UI enable anyone to use it easily."

👤 Hyungnim Personal

• - Tone: Casual but insightful
• Style: Mix casual/formal, experience-centered
• Format: Flow of thought, insights worth sharing
• Examples:

- ✅ "Running booths at festivals, what I realized is that people ultimately want 'fun'. No matter how good the tech, if UX is complex, they won't use it."

Profile File Location

Location: INLINECODE1

CODEBLOCK0

Profile File Structure

CODEBLOCK1

Writing Skill Integration

These skills support --voice option:

• - copywriting: Caption/copy writing
• cardnews: Card news text
• social-publisher: SNS posts
• mail: Email writing
• content-recycler: Content recycling

Usage Examples

CODEBLOCK2

Profile Switching Guide

Platform Recommendations

• - Instagram MUFI official account → INLINECODE3
• Instagram personal account → INLINECODE4
• Threads → mupengyi (casual)
• Discord/DM → INLINECODE6
• Official email → INLINECODE7
• Blog posts → hyungnim (insight-focused)

Situation Recommendations

• - Product introduction → INLINECODE9
• Daily sharing → mupengyi or INLINECODE11
• Customer service → INLINECODE12
• Community engagement → INLINECODE13

Tone Consistency Check

Auto-verify after writing:

• - ✅ Used preferred expressions?
• ❌ Included forbidden expressions?
• 🎯 Matches target tone?

pre-hook integration:
CODEBLOCK3

Add/Edit Profiles

Add new brand profile:

CODEBLOCK4

Trigger Keywords

• - "brand tone"
• "brand voice"
• "speaking style"
• "writing style"
• "profile switch"
• "tone and manner"

hook-engine Integration

• - pre-hook: Before writing → confirm profile selection
• post-hook: After writing → check tone consistency
• learning-engine: Learn tone patterns with good engagement

Event Bus Integration

Record used voice profile when writing:

Location: INLINECODE14

CODEBLOCK5

Learned Lessons

• - 무펭이 tone +40% engagement on Instagram (performance-tracker data)
• MUFI official tone higher B2B email response rate
• Hyungnim tone increased blog dwell time

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🐧 Built by 무펭이 — Mupengism ecosystem skill