Content Ideas Generator
Turn trends into content. Aggregate from multiple sources, filter by niche, output actionable ideas.
How It Works
- 1. Gather — Pull from RSS, Reddit, HN, X, web search
- Filter — Match to your niche and audience
- Analyze — What's trending? What angle is missing?
- Output — Actionable ideas with hooks and formats
Quick Start
Ask your agent:
"Generate 10 content ideas for this week. My niche is AI automation for small businesses."
The agent should:
- 1. Check configured sources (RSS feeds, subreddits, etc.)
- Search for trending topics in your niche
- Cross-reference what's getting engagement
- Generate ideas with specific hooks and angles
Configuration
Store in content-ideas/config.json:
CODEBLOCK0
Output Format
CODEBLOCK1
Source Integration
RSS Feeds (via rss-reader skill)
CODEBLOCK2
Reddit (public RSS)
Reddit exposes RSS for any subreddit:
- -
https://www.reddit.com/r/{subreddit}/.rss — new posts - INLINECODE2 — top this week
Hacker News
- - Front page: INLINECODE3
- Show HN: INLINECODE4
- Ask HN: INLINECODE5
- By keyword: INLINECODE6
X/Twitter (via bird or x-twitter skills)
Search trending topics and high-engagement posts in your niche.
Web Search (via web_search tool)
Search for trending articles, news, and discussions.
Workflow
Daily Ideas (Cron)
Set up a daily cron to generate ideas:
CODEBLOCK3
Weekly Content Calendar
CODEBLOCK4
On-Demand Research
"What's trending in [niche] right now? Give me 5 content ideas I can post today."
Idea Categories
Reactive (Trending Now)
- - Breaking news response
- Hot take on viral post
- "Here's what everyone's missing about X"
Evergreen (Always Relevant)
- - How-to tutorials
- Tool comparisons
- Beginner guides
- Common mistakes
Personal (Your Experience)
- - Behind-the-scenes
- Lessons learned
- Case studies
- Failures and wins
Contrarian (Stand Out)
- - Unpopular opinions
- Myth-busting
- "Why I don't do X"
Hook Formulas
When generating ideas, include hooks:
- 1. Problem-Agitate: "Most [audience] waste [time/money] on [thing]..."
- Curiosity Gap: "The one thing [successful people] do that nobody talks about..."
- Social Proof: "How [person] went from [A] to [B] in [time]..."
- Contrarian: "Unpopular opinion: [common belief] is wrong. Here's why..."
- How-To: "How to [achieve result] in [timeframe] (step-by-step)"
- List: "[Number] [things] every [audience] needs to know about [topic]"
- Story: "I [did thing] and [result]. Here's what happened..."
Integration with Brand Voice
When generating ideas, reference the brand voice profile:
CODEBLOCK5
Tips
- 1. Quality over quantity — 5 good ideas beat 20 mediocre ones
- Cross-platform — One idea can be a thread, post, AND article
- Timeliness matters — Trending topics have a 24-48 hour window
- Your angle — Don't just report trends, add unique perspective
- Save rejects — Ideas that don't fit now might work later
- Track performance — What ideas convert to engagement?
内容创意生成器
将趋势转化为内容。从多个来源聚合,按细分领域筛选,输出可执行的创意。
工作原理
- 1. 收集 — 从RSS、Reddit、HN、X、网页搜索中提取
- 筛选 — 匹配你的细分领域和受众
- 分析 — 什么在流行?缺少什么角度?
- 输出 — 带有钩子和格式的可执行创意
快速开始
让你的智能体执行:
为本周生成10个内容创意。我的细分领域是面向小企业的AI自动化。
智能体应:
- 1. 检查已配置的来源(RSS订阅、子版块等)
- 搜索你细分领域的热门话题
- 交叉参考哪些内容获得高互动
- 生成带有特定钩子和角度的创意
配置
存储在 content-ideas/config.json:
json
{
niche: 面向小企业的AI自动化,
audience: 非技术背景创始人、独立创业者,
platforms: [twitter, linkedin, blog],
sources: {
rss: [
https://news.ycombinator.com/rss,
https://www.reddit.com/r/smallbusiness/.rss,
https://www.reddit.com/r/Entrepreneur/.rss
],
subreddits: [smallbusiness, Entrepreneur, SaaS, artificial],
twitter: {
accounts: [@levelsio, @marckohlbrugge, @andrewchen],
keywords: [AI自动化, 无代码, 独立创业者]
},
keywords: [AI, 自动化, 生产力, 小企业, 创业]
},
filters: {
minEngagement: 100,
maxAgeDays: 7,
excludeKeywords: [加密货币, NFT, web3]
},
output: {
ideasPerRun: 10,
includeHooks: true,
includeFormats: true,
includeAngles: true
}
}
输出格式
markdown
内容创意 - 2026-02-22
创意1:[标题]
来源: r/smallbusiness 热门帖子
热门原因: 500+点赞,解决常见痛点
你的角度: [如何为你的受众调整]
钩子选项:
- - 大多数小企业主每周浪费10小时在...
- 我自动化了X,每月节省2000美元。方法如下。
- 别再手动做[某事]了。这可是2026年。
格式: Twitter串帖、LinkedIn帖子、博客教程
互动预测: 高(解决明确痛点)
创意2:[标题]
...
来源集成
RSS订阅(通过rss-reader技能)
bash
预配置订阅源
node /root/clawd/skills/rss-reader/scripts/rss.js add https://news.ycombinator.com/rss --category tech
node /root/clawd/skills/rss-reader/scripts/rss.js add https://www.reddit.com/r/Entrepreneur/.rss --category business
Reddit(公共RSS)
Reddit为任何子版块提供RSS:
- - https://www.reddit.com/r/{subreddit}/.rss — 新帖子
- https://www.reddit.com/r/{subreddit}/top/.rss?t=week — 本周热门
Hacker News
- - 首页:https://news.ycombinator.com/rss
- Show HN:https://hnrss.org/show
- Ask HN:https://hnrss.org/ask
- 按关键词:https://hnrss.org/newest?q=AI+automation
X/Twitter(通过bird或x-twitter技能)
搜索你细分领域的热门话题和高互动帖子。
网页搜索(通过web_search工具)
搜索热门文章、新闻和讨论。
工作流程
每日创意(定时任务)
设置每日定时任务生成创意:
时间:每天07:00
任务:基于隔夜趋势生成5个内容创意。保存到 content-ideas/daily/YYYY-MM-DD.md
每周内容日历
时间:周日20:00
任务:为本周生成15-20个内容创意。按平台和日期组织。保存到 content-ideas/weekly/YYYY-WW.md
按需调研
[细分领域]现在什么最火?给我5个今天就能发布的内容创意。
创意类别
反应型(当前趋势)
- - 突发新闻回应
- 对病毒帖子的犀利评论
- 关于X,大家都忽略了这一点
长青型(始终相关)
个人型(你的经验)
反转型(脱颖而出)
钩子公式
生成创意时,包含钩子:
- 1. 问题-激化:大多数[受众]在[某事]上浪费[时间/金钱]...
- 好奇心缺口:[成功人士]做的那件没人谈论的事...
- 社会证明:[某人]如何在[时间]内从[A]到[B]...
- 反转型:非主流观点:[普遍认知]是错的。原因如下...
- 操作指南:如何在[时间]内[达成结果](分步指南)
- 清单型:每个[受众]需要知道的关于[主题]的[数字]件事
- 故事型:我[做了某事],结果[结果]。发生了什么...
与品牌调性集成
生成创意时,参考品牌调性档案:
- 1. 加载 brand-voice/profile.json
- 将钩子匹配到语气(随意 vs 专业)
- 按受众匹配筛选创意
- 调整语言以适应词汇偏好
提示
- 1. 质量优先于数量 — 5个好创意胜过20个平庸创意
- 跨平台 — 一个创意可以是串帖、帖子和文章
- 时效性很重要 — 热门话题有24-48小时的窗口期
- 你的角度 — 不要只报告趋势,要加入独特视角
- 保留被拒创意 — 现在不合适的创意以后可能有用
- 追踪表现 — 哪些创意转化为互动?