firm-market-research-pack
⚠️ Contenu généré par IA — validation humaine requise avant utilisation.
Purpose
Provides a complete market research and competitive intelligence toolkit for the firm.
Enables structured competitive analysis, market sizing (TAM/SAM/SOM), financial
benchmarking, web-based intelligence gathering, professional report generation accessible
to all departments, and continuous competitive monitoring.
Designed to produce professional documents readable by every department:
CEO (strategic decisions), CFO (financial projections), CTO (tech landscape),
Marketing (positioning), Commercial (battlecards), Legal (regulatory landscape),
HR (salary benchmarks).
Tools (6)
| Tool | Description | Category |
|---|
| INLINECODE0 | Full competitive landscape analysis with feature matrix, SWOT, and positioning map | strategy |
| INLINECODE1 |
TAM/SAM/SOM calculation with top-down and bottom-up approaches | strategy |
|
openclaw_market_financial_benchmark | Financial benchmarking — unit economics, pricing analysis, revenue comparisons | finance |
|
openclaw_market_web_research | Structured web research and OSINT intelligence gathering | research |
|
openclaw_market_report_generate | Generate a complete professional market research report (Markdown) | export |
|
openclaw_market_research_monitor | Continuous competitive monitoring — track competitor moves and market shifts | strategy |
Usage
CODEBLOCK0
Cross-Department Integration
| Department | What they get | Tool |
|---|
| CEO | Executive brief with strategic recommendations | INLINECODE6 |
| CFO |
Financial benchmarks, unit economics, pricing data |
financial_benchmark |
|
CTO | Tech stack intelligence, feature comparison |
competitive_analysis |
|
Marketing | Positioning map, ICP insights, messaging angles |
competitive_analysis +
market_sizing |
|
Commercial | Competitive battlecards |
competitive_analysis |
|
Legal | Regulatory landscape notes |
web_research |
|
HR | Salary benchmarks, headcount trends |
web_research |
Requirements
firm-market-research-pack
⚠️ 由AI生成的内容——使用前需人工验证。
目的
为企业提供完整的市场研究和竞争情报工具包。
支持结构化竞争分析、市场规模测算（TAM/SAM/SOM）、财务
基准对标、网络情报收集、面向所有部门的专业报告生成，
以及持续竞争监测。
旨在生成可供各部门阅读的专业文档：
CEO（战略决策）、CFO（财务预测）、CTO（技术格局）、
市场部（定位）、销售部（竞争战卡）、法务部（监管环境）、
HR（薪资基准）。
工具（6个）
| 工具 | 描述 | 类别 |
|---|
| openclawmarketcompetitiveanalysis | 完整的竞争格局分析，包含功能矩阵、SWOT和定位图 | 战略 |
| openclawmarket_sizing |
采用自上而下和自下而上方法的TAM/SAM/SOM计算 | 战略 |
| openclaw
marketfinancial_benchmark | 财务基准对标——单位经济学、定价分析、收入对比 | 财务 |
| openclaw
marketweb_research | 结构化网络研究和OSINT情报收集 | 研究 |
| openclaw
marketreport_generate | 生成完整的专业市场研究报告（Markdown格式） | 导出 |
| openclaw
marketresearch_monitor | 持续竞争监测——追踪竞争对手动态和市场变化 | 战略 |
使用方法
yaml
skills:
- firm-market-research-pack
完整竞争分析：
openclaw
marketcompetitive_analysis sector=SaaS项目管理 geography=法国 competitors=[Monday.com,Asana,Notion]
市场规模测算：
openclaw
marketsizing sector=SaaS项目管理 geography=法国 target
segment=10-250人中小企业 horizonyears=5
财务基准对标：
openclaw
marketfinancial_benchmark sector=SaaS项目管理 metrics=[CAC,LTV,流失率,ARPU]
针对特定竞争对手的网络研究：
openclaw
marketweb_research query=Monday.com 2026年竞争分析 sources=[crunchbase,g2,linkedin]
从收集的数据生成完整报告：
openclaw
marketreport_generate title=法国SaaS项目管理市场研究 sections=[执行摘要,市场概览,竞争格局,财务分析,细分市场,定位,建议]
设置监测：
openclaw
marketresearch_monitor action=add competitor=Monday.com watch=[定价,功能,融资,员工人数]
跨部门整合
| 部门 | 获取内容 | 工具 |
|---|
| CEO | 包含战略建议的执行简报 | reportgenerate |
| CFO |
财务基准、单位经济学、定价数据 | financialbenchmark |
|
CTO | 技术栈情报、功能对比 | competitive_analysis |
|
市场部 | 定位图、ICP洞察、信息传达角度 | competitive
analysis + marketsizing |
|
销售部 | 竞争战卡 | competitive_analysis |
|
法务部 | 监管环境说明 | web_research |
|
HR | 薪资基准、员工人数趋势 | web_research |
要求
- - mcp-openclaw-extensions >= 3.1.0
