Lead Gen Seller

Find high-quality B2B leads and write personalized outreach messages. Built for agents selling manufacturing, OEM, or B2B services.

What It Does

1. 1. Researches target companies using web search and public sources
2. Builds prioritized lead lists with brand name, website, products, and priority level
3. Generates personalized cold email templates tailored to each brand

How to Run

Step 1: Identify Your Target Industry

Common verticals this skill handles well:

• - Beauty/Skincare brands (sunscreen, clean beauty, indie makeup)
• Consumer products (supplements, personal care, CBD)
• Fashion/Apparel (private label manufacturing)

Step 2: Research Leads

Use web search to find brands matching your target profile:

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Step 3: Build Lead List

For each brand, collect:

Step 4: Generate Outreach Template

Use this template structure, customized per brand:

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Ideal Client Profile Template

Fill this in before researching:

Looking for brands that:

1. 1. Have [e-commerce platform] or similar store
2. Active on [Instagram/LinkedIn/etc] ([follower threshold]+)
3. Sell [product category]
4. MOQ likely [range] units
5. Located in [target geography]
6. [Any other qualifier]

Red flags (avoid):

• - No website or social media
• Massive brand (too big for SMB-friendly manufacturer)
• Dropshipping model (no real inventory)

Example: Beauty Brand Lead List

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Tips for Higher Response Rates

1. 1. Reference something specific about their brand (a product, campaign, review)
2. Lead with value, not pitch - "We helped brands like X do Y" is stronger than "we make Z"
3. Keep it short - 150 words max for cold email
4. Follow up once - 5-7 days after first email
5. Find founder's name - "Hi Sarah" beats "Hi there" by 40%+

Requirements

• - Web search tool (Brave or Tavily)
• Web fetch tool for digging into brand websites
• Target company description from the agent/user

Common Use Cases

• - Selling OEM manufacturing services (skincare, supplements, etc.)
• Finding clients for import/export agents
• B2B lead generation for SaaS tools targeting SMBs
• Partner recruitment for marketplaces