LinkedIn Content

Write high-engagement LinkedIn posts via inference.sh CLI.

Quick Start

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Install note: The install script only detects your OS/architecture, downloads the matching binary from dist.inference.sh, and verifies its SHA-256 checksum. No elevated permissions or background processes. Manual install & verification available.

Post Anatomy

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Character Limits

Element	Limit
Post text	3,000 characters
Visible before "see more"

~210 characters (~2 lines on mobile) | | Hashtags | 3-5 recommended | | Comment | 1,250 characters | | Article title | 100 characters | | Article body | 125,000 characters |

The first 210 characters are everything. If the hook fails, nobody clicks "see more."

Hook Formulas

What Works

Formula	Example
Contrarian opinion	"Unpopular opinion: code reviews are a waste of time."
Personal story opening

"I got fired on a Tuesday. Best thing that ever happened." | | Surprising stat | "92% of startups fail. But not for the reason you think." | | List promise | "I've hired 200+ engineers. Here are 5 red flags I look for." | | Bold statement | "Your resume doesn't matter. Here's what does." | | Before/after | "3 years ago I couldn't get a single interview. Yesterday I turned down a FAANG offer." | | Pattern interrupt | "Stop. Before you send that cold email, read this." |

What Fails

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Formatting Rules

Line Breaks Are Your Best Friend

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Formatting Guidelines

Rule	Why
One sentence per line	Easier to scan on mobile
Blank line between paragraphs

Visual breathing room | | Short paragraphs (1-2 sentences) | Mobile readability | | Use line breaks for dramatic effect | Creates pacing and suspense | | Bold key phrases sparingly | Draws eye to important points | | Numbered lists for tips | Scannable, shareable | | Avoid walls of text | Nobody reads them |

Post Types (Ranked by Engagement)

Post Type	Engagement	Best For
Personal story + lesson	Very High	Building connection, authenticity
Contrarian take

High | Starting conversations, visibility | | Carousel (document post) | High | Educational content, tips | | List/tips (numbered) | High | Actionable value, saves | | Poll | Medium-High | Easy engagement, data gathering | | Photo + story | Medium | Humanizing, events | | Video (native) | Medium | Demonstrations, personality | | Link post | Low | Driving traffic (algorithm penalizes) | | Reshare | Very Low | Don't bother — write original |

Link Posts Strategy

LinkedIn penalizes posts with links (reduces reach). Workarounds:

1. 1. Comment method: Post without link, add link as first comment, edit post to say "Link in comments"
2. No-link method: Summarize the content in the post itself, mention "DM for link"
3. If you must link: Put it at the very end, after strong standalone content

Content Pillars

Every LinkedIn creator should have 3-5 pillars they rotate through:

Pillar	What It Covers	Example
Expertise	Industry knowledge, how-tos	"5 database patterns every engineer should know"
Stories

Personal experiences, failures, wins | "The hardest feedback I ever received" |
| Opinions | Takes on industry trends, contrarian views | "AI won't replace engineers. Bad managers will." |
| Behind the scenes | Building in public, process | "Here's our actual sprint retrospective format" |
| Curated insights | Trends, data, research summaries | "I analyzed 500 job postings. Here's what changed." |

Algorithm Signals

Signal	Impact	How
Dwell time	Very High	Longer posts that people read fully
Comments

Very High | Ask questions, create discussion | | Saves | High | Actionable, reference-worthy content | | "See more" clicks | High | Strong hook that makes people expand | | Shares | Medium | Relatable, quotable content | | Reactions | Medium | Easy to get but weighted less | | External links | Negative | Reduces reach — put links in comments | | Editing after posting | Negative | Don't edit within first hour | | Posting frequency | 3-5x/week | Daily is fine, more than 1/day hurts |

Posting Schedule

Day	Best Time (your audience's timezone)
Tuesday-Thursday	7-8 AM, 12 PM, 5-6 PM
Monday

8 AM (people catching up) | | Friday | 7-8 AM (before checkout) | | Weekend | Skip or light content |

Engage in comments for 30-60 minutes after posting — this is more important than the post itself.

Visual Content

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CTA Formulas

End every post with engagement driver:

CTA Type	Example
Question	"What's the worst career advice you've received?"
Agreement check

"Agree or disagree?" |
| Share request | "Repost if this resonates ♻️" |
| Save prompt | "Save this for your next [situation] 🔖" |
| Recommendation ask | "What would you add to this list?" |
| Experience ask | "Has this happened to you?" |

Common Mistakes

Mistake	Problem	Fix
Weak hook	Nobody clicks "see more"	Use hook formulas above
Wall of text

Unreadable on mobile | One sentence per line, blank lines between | | Links in main post | Algorithm reduces reach | Put links in first comment | | Too many hashtags | Looks spammy | 3-5 relevant hashtags max | | Corporate jargon | "Leveraging synergies" = instant scroll past | Write like you talk | | Only self-promotion | Audience stops engaging | 80% value, 20% promotion | | No CTA | No engagement direction | Always end with a question or ask | | Resharing without adding | Near-zero reach | Write original posts, quote instead | | Posting and disappearing | Kills comment momentum | Engage for 30-60 min after posting | | Being generic | "Hard work pays off" = invisible | Specific stories and data |

Related Skills

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Browse all apps: INLINECODE1