Components: Sidebar
Guides sidebar design for content sites (blogs, docs). ~80% of users focus on the left; sidebars influence flow but can hurt conversion if overused. Posts without sidebars show 3.1x higher conversion; bottom-right sticky CTAs outperform sidebars (5.62% vs 0.58% CTR).
When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for content structure and conversion goals.
Identify:
- 1. Content type: Blog, docs, e-commerce
- Primary goal: Navigation, CTA, related content
- Mobile: Collapse to hamburger or hide on small screens
Best Practices
Placement
- - Left sidebar: Prime for nav; 80% of users focus left
- Right sidebar: Secondary content, ads, related posts
- Static vs sticky: Static for content-focused; sticky for persistent CTA (subscription, cart)
Conversion Reality
| Approach | Typical result |
|---|
| Sidebar CTA | <1% opt-in for blog sidebars |
| In-content CTA |
3x+ higher conversion |
|
Bottom-right sticky | 5.62% CTR vs 0.58% sidebar |
|
No sidebar | 3.1x higher conversion vs with sidebar |
Recommendation: Prefer in-content CTAs or bottom-right sticky over sidebar CTAs. Use sidebar for nav and discovery, not primary conversion.
Widget Guidelines
- - One high-value CTA max; avoid clutter
- Social proof: Testimonials, logos
- Popular/related posts: Discovery, internal linking
- Avoid: Too many ads, affiliate links; reduces trust and speed
Mobile
- - Collapse: Hamburger or off-canvas drawer
- 57%+ mobile traffic: Responsive design non-negotiable
- Reduce clutter: Hide or simplify sidebar on small screens
Output Format
- - Placement (left/right, static/sticky)
- Widget list (nav, CTA, related, social proof)
- Mobile behavior
- Conversion note (in-content vs sidebar CTA)
Related Skills
- - toc-generator: TOC often in sidebar for long content
- cta-generator: Sidebar CTA (use sparingly)
- newsletter-signup-generator: Sidebar signup; consider in-content instead
- internal-links: Related posts in sidebar
组件:侧边栏
内容网站(博客、文档)的侧边栏设计指南。约80%的用户关注左侧;侧边栏影响浏览流程,但过度使用会降低转化率。无侧边栏的文章转化率高出3.1倍;右下角固定式行动号召按钮优于侧边栏(点击率5.62%对比0.58%)。
调用方式:首次使用时,如有帮助,先用1-2句话说明该技能涵盖的内容及其重要性,然后提供主要输出。后续使用或用户要求跳过时,直接提供主要输出。
初始评估
首先检查项目上下文: 如果存在.claude/project-context.md或.cursor/project-context.md,读取其中的内容结构和转化目标。
识别:
- 1. 内容类型:博客、文档、电商
- 主要目标:导航、行动号召、相关内容
- 移动端:折叠为汉堡菜单或在小屏幕上隐藏
最佳实践
位置
- - 左侧边栏:导航首选;80%的用户关注左侧
- 右侧边栏:次要内容、广告、相关文章
- 固定式与静态式:内容型网站使用静态式;持续展示行动号召(订阅、购物车)使用固定式
转化率现实
| 方式 | 典型结果 |
|---|
| 侧边栏行动号召 | 博客侧边栏选择率<1% |
| 内容内行动号召 |
转化率高出3倍以上 |
|
右下角固定式 | 点击率5.62%对比侧边栏0.58% |
|
无侧边栏 | 转化率比有侧边栏高出3.1倍 |
建议:优先使用内容内行动号召或右下角固定式,而非侧边栏行动号召。侧边栏用于导航和发现,而非主要转化。
组件指南
- - 最多一个高价值行动号召;避免杂乱
- 社交证明:推荐语、品牌标识
- 热门/相关文章:发现、内链
- 避免:过多广告、联盟链接;降低信任度和加载速度
移动端
- - 折叠:汉堡菜单或侧滑抽屉
- 57%+移动流量:响应式设计不可妥协
- 减少杂乱:在小屏幕上隐藏或简化侧边栏
输出格式
- - 位置(左/右,静态/固定)
- 组件列表(导航、行动号召、相关、社交证明)
- 移动端行为
- 转化率说明(内容内与侧边栏行动号召对比)
相关技能
- - 目录生成器:长内容中目录常在侧边栏
- 行动号召生成器:侧边栏行动号召(谨慎使用)
- 邮件订阅生成器:侧边栏订阅;考虑改用内容内形式
- 内链:侧边栏中的相关文章